Excalibur Crossbows

Crossbow Cross Examination…

The client for this project wanted to do a head to head study with how their product held up to their competitors. Their purpose was to demonstrate that the crossbows they make are more reliable, more accurate and much easier to use. So they set up a series of tests, pushing the crossbows to their points of failure. The results are rather dramatic. This project included a :30 second TV spot as well as an in depth web video.

Role: Graphics and Editing

Commercial and web video produced by Mahoney Media Group. Graphics and editing for the project completed by Media Kiln.